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Cookie Policy

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General

This Cookie Policy describes Elari’s (“we,” “us,” “our”) use of cookies when you visit our website. If you have any questions about our use of cookies that are not answered by the information below, please contact us at privacy@elari.nl.

What Are Cookies and Why Do We Use Them?

Cookies are small text files that are stored on your device when you visit a website. Cookies help the website remember information about your visit to improve the website’s functionality and display more personalized and useful content.

When you visit our website, we place certain cookies on your device that are necessary for the website’s functionality. Depending on your consent, we may also use cookies or other tracking tools to collect information about your device and your interaction with our website. We currently use such non-essential cookies for the following purposes:

  • Improving the website’s functionality
  • Analyzing the use of our website
  • Marketing

At the bottom of this cookie policy, you will find a complete list of the cookies we use and the purposes for which we use them.

Does our use of cookies involve the processing of personal data?

Depending on the consent you have provided to us, our use of cookies may involve the processing of your personal data. Any processing of personal data is subject to the security and privacy standards set forth in applicable data protection laws. You can read more about our processing of your personal data in our Privacy Statement.

How can you manage or delete cookies?

You can withdraw your consent at any time for our use of cookies that are not strictly necessary for the website to function. Please note that cookies enable us to provide you with the best possible experience on our website, and that blocking cookies will affect the website’s performance.

If you wish to withdraw your consent or otherwise manage your cookie preferences, you can easily do so by clicking the “Cookie Settings” link at the bottom of the website.

What cookies do we use?

Strictly necessary cookies

Strictly necessary cookies make our website usable by enabling basic functions such as page navigation and access to secure areas of the website, and by storing your cookie preferences. Without these cookies, the website cannot function properly.

Name Purpose Retention period* Recipient
__hs_cookie_cat_pref Stores your consent preferences by cookie category 1 year elari.nl
__hs_opt_out Stores whether you have refused all cookies 1 year elari.nl
__hs_do_not_track Set if you indicate that you do not want to be tracked 1 year elari.nl

Functional cookies

Functional cookies allow our website to remember information that changes the way the website behaves or looks; for example, your preferred language or the region you are in.

Name Purpose Retention period* Recipient
_zcsr_tmp Used by Zoho for the website's login functionality Session pagesense-collect.zoho.eu
d18efd344f Used by Zoho Forms for task distribution and session persistence Session forms.zohopublic.eu

Analytical cookies

Analytical cookies allow us to analyze website visits so we can measure and improve our site’s performance. Analytical cookies enable us to see how visitors navigate the website. All information collected by these cookies is aggregated and therefore anonymous.

Name Purpose Retention period* Recipient
hubspotutk Used by HubSpot to identify visitors and link their sessions to previous visits 1 year elari.nl
__hstc Used by HubSpot to identify unique visitors and track behavior across multiple sessions 1 year elari.nl
__hssc Used by HubSpot to track session status Session elari.nl
__hssrc Used by HubSpot to determine whether this is a new session Session elari.nl
_gid Used by Google Analytics to identify page visits Session elari.nl
_ga, _ga_xxxxxxxxxxxx Used by Google Analytics to anonymously identify visitors 2 years / 1 year elari.nl
_clsk Used by Microsoft Clarity to combine views of user pages into a single session Session elari.nl
CLID Identifies the first time Clarity detected this user on a site using Clarity 1 year www.clarity.ms
SM Used by Microsoft Clarity to synchronize the MUID across Microsoft domains Session c.clarity.ms
ANONCHK Indicates to Microsoft Clarity whether MUID is mapped to ANID; Clarity does not use ANID and therefore this value is always 0 Session c.clarity.ms
MUID Identifies unique web browsers visiting Microsoft sites; used for advertising, site analysis, and other operational purposes 1 year clarity.ms
MR Indicates whether MUID needs to be refreshed 6 days c.bing.com
_clck Retains the Microsoft Clarity user ID and preferences, unique to this site 1 year elari.nl
zft-sdc Used by Zoho to retrieve metadata details of a session for the web assistant (web analytics) 1 day elari.nl
zsca[…] Used by Zoho to identify the session 1 year elari.nl
zps-tgr-dts Used by Zoho for triggers 1 year elari.nl
elari-_zldp Used by Zoho SalesIQ to identify unique visitors to the website 1 year elari.nl
elari-_zldt Used by Zoho SalesIQ to identify a visitor’s unique visits to the website 1 day elari.nl
zabUserId Used by Zoho to identify individual visitors, along with their status as new or returning visitors 1 year elari.nl
_lfa_test_cookie_stored Used by Leadfeeder to check whether cookies can be set 1 second elari.nl
_lfa Stored by Leadfeeder to distinguish between visitors 2 years elari.nl

Marketing cookies

Marketing cookies are used to build a profile of your interests in order to show you relevant ads on this and other websites. If you do not allow these cookies, you will see fewer targeted ads and personalized content.

Name Purpose Retention Period* Recipient
VISITOR_PRIVACY_METADATA Used by YouTube to collect user data via embedded videos, combined with profile data from other Google services for targeted advertising 5 months youtube.com
li_sugr Used by LinkedIn to make a probability-based match of a user’s identity outside the designated countries 90 days linkedin.com
li_gc Used by LinkedIn to store guests’ consent for non-essential cookies 6 months linkedin.com
lidc Used by LinkedIn to facilitate the selection of data centers 24 hours linkedin.com
bcookie Used by LinkedIn to uniquely identify devices, including for abuse detection 1 year linkedin.com
bscookie Used by LinkedIn to remember that a logged-in user has been verified via two-factor authentication 1 year linkedin.com
AnalyticsSyncHistory Used by LinkedIn to store synchronization times with the lms_analytics cookie 30 days linkedin.com
UserMatchHistory Used by LinkedIn for the ID synchronization process 30 days linkedin.com
SRM_B Used by Bing 1 year c.bing.com
CONSENT Used by Google 16 years google.com, youtube.com
_GRECAPTCHA Used by Google to provide protection against spam 5 months www.recaptcha.net
4662279173 Used by Zoho to collect information about user preferences and interaction with web campaigns Session pagesense-collect.zoho.eu
b3e783bb62 Used by Zoho SalesIQ to collect information about user interaction with web campaign content Session salesiq.zohopublic.eu
LS_CSRF_TOKEN Used by Zoho SalesIQ to prevent Cross-Site Request Forgery (CSRF) Session salesiq.zohopublic.eu
uesign Used by Zoho SalesIQ to manage application security 1 month salesiq.zohopublic.eu
zfccn Used by Zoho Campaigns for website security Session pagesense-collect.zoho.eu
VISITOR_INFO1_LIVE Used by YouTube as a unique identifier to track video views 6 months youtube.com
YSC Used by YouTube to track user interaction during a browser session Session youtube.com
MUID Identifies unique web browsers visiting Microsoft sites; used for advertising and analytics 1 year clarity.ms
MR Indicates whether MUID needs to be refreshed 6 days c.bing.com

*The retention period is calculated from the last time you visited the website. The cookie is automatically deleted once the retention period expires.